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Marketing Workshop

On 08.31.2015 we held our lecture “Introduction to Marketing Plan and its use in Startups ” at the Sebrae SP Business School, at the invitation of Fernando Tome of Aeris22. …

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4º Hackathon FIESP

Between 22 and 24 August we had the opportunity to be mentors of the 4th Hackathon, held by the Committee Accelerates FIESP (CAF). The event brought together 250 people divided …

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Inbound Marketing

The concept of Inbound Marketing was created by HubSpot, where the goal is TO BE FOUND ONLINE, through search engines or through websites and social media such as Facebook, Twitter, …

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Logo, Brand and Visual Identity

More than a beautiful drawing, a logo and / or a brand are the representation of a company or entity that allows their customers / users and competitors to uniquely  identify …

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The power of the colors

Color is all around us. Whether we realize it or not, it plays a big role in our everyday lives. That yellow traffic sign you saw on the road today? …